Continuous satisfaction monitoring
Niggle is a pioneer in continuous customer satisfaction monitoring. We give you text message and mobile survey technology, along with online surveys, to capture what your customers think - continuously and easily
Convenience is the key
Make it as simple and convenient for your customers as sending a text message, and you will increase response rates dramatically.
These days, nearly all of your customers have a mobile phone – and it’s the communication channel of choice for most, because it’s quick, on-the-spot and convenient. Over one billion texts are sent in the UK every week. Text message and mobile web can perfectly capture your customers’ moods at those critical moments when they are using your services.
Niggle’s innovative new type of instant survey - the MicroSurvey - allows customers to participate "little and often", improving your response rates and increasing your customer interaction.
Structured questions
Structured questions allow you to measure your performance accurately and pinpoint your strengths and weaknesses. Ask the right questions in the right way and you'll be able to measure your performance confidently.
Choose from a highly sector-specific choice of questions, aimed at providing you with the best possible structured feedback. Niggle has standard lists of questions for all major sectors such as restaurants, coffee shops, pubs, retail, etc. You choose only the questions you want, so every question you ask is 100% relevant to your business.
All customer answers are on a 1-5 response scale enabling the data to be collated, compared and viewed through an interactive dashboard.
Benchmark your performance
By asking the same questions across all outlets in a chain, or consistently over time, you can accurately benchmark between outlets, and identify patterns and trends within your business to make changes with confidence.
Monitor improvements
Monitor improvements in your service over time. Employees can be continuously monitored and rewarded for improvements, improving productivity and morale.
Offer incentives
Niggle makes it easy to offer incentives to your customers to participate in your surveys. You can choose whether to offer instant win prizes, or entry into a prize draw, or discounts. This has a double benefit - more sales for you, and a higher response rate.
Build a loyalty list
As if tracking your customer satisfaction is not enough, you can follow up the customer conversations started through Niggle by building a loyalty list (with your customers' permission) - which you can use to tell them about your news, special offers and incentives. Increasing customer loyalty, and managing your customer relationships.
Find out about our pricing, contact us directly, or request a Free Trial.
