We're all about Customer Satisfaction.
Niggle is an independent service used by retail businesses from fast food to hotels, to monitor customer satisfaction and receive customer feedback.
Why we started Niggle
Niggle was founded in 2007 in Woking, Surrey, to provide new forms of feedback to businesses and organisations that need it most.
Niggle was the brainchild of Paul Fisher, a former restaurant chain owner, and Helen Cammack, a telecommunications expert. Paul and Helen believed customer feedback was a powerful but under-used force for good, and that the main barrier was making it easy for customers to make their feelings known directly to the business or organisation they were using.
Niggle is an independent trusted feedback intermediary, ensuring that feedback is delivered to the right person in any organisation - so that it can be used to track and improve performance - whilst avoiding embarrassment and confrontation on the part of the customer.
Today Niggle helps organisations as diverse as doctors' surgeries and hospitals (through our special healthcare subsidiary PatientPulse, restaurants and hotels to monitor their performance through their customers' (or patients') eyes. It's all about monitoring satisfaction, and improving performance through understanding what customers are thinking.
